Discovering and photographing the unknown beauty of Europe
Jota Izquierdo is of Spanish origin, but currently lives and works in Mexico. What is his multimedia installation about?
Izquierdo traces the flow of mass-produced consumer goods from the Special Economic Zone of Guangzhou, China to itinerant vendors in Mexico City and Valencia, documenting their movements and collecting samples.
As you can see in the pictures below, the dominant color in this artwork is yellow. And that’s not a coincidence:
The term “yellow peril” began to circulate at the end of the nineteenth century, when it was used as a racialised description for the sense of threat that Europeans and Americans felt at the increasing numbers of Chinese labourers arriving on their soil. By the end of the twentieth century, the West’s old economic fears of China had gained new currency, insofar as unscrupulous Chinese counterfeiters began to be perceived as posing a substantial threat to the intellectual property of the West.
There are 2 parts in the installation. The videos talk about the international trading process, whereas the objects you can see are all counterfeits, made in China and sold in Mexico.